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Frequently Asked Questions

Thank you for your interest in becoming a toy tester!  We test new products all the time, so we need our toy testers to live close to our Play Lab in East Aurora, NY, or our Imagination Center in El Segundo, CA, so they can be called in on short notice.


If your little one is five or younger, and you both live within 50 miles of Fisher-Price in East Aurora, NY, please visit our website at Once there, just fill out the form to register. If you have any questions about the Play Lab, you can jump to our FAQ section by clicking here:

If you and your family are interested in testing toys or participating in focus groups, and you reside in the United Sates, you can learn more on our website, and register your family for future opportunities: Mattel Imagination Center, El Segundo, CA.